News and advice
Reaching his peak: Mark Poole Launches Poole Property
After dedicating 12 years to a prominent Blue Mountains agency, Mark Poole is stepping away from, as he puts it, “being just another cog in the machine” to create something extraordinary – launching Poole Property in partnership with UrbanX.
As Mark began considering the possibility of building his own business, he recognised the importance of creating a brand that truly represented his values and identity, rather than conforming to an existing franchise or model.
Mark shares, “Building my own business was never something I anticipated doing…but after some time off to reflect I knew I wasn’t done with real estate, and figured it was worth a go”.
The driving force behind Mark’s decision was his aspiration to, “Do it completely my way, have that total accountability to my clients, to not have to toe any company lines and/or potentially have to compromise on my own beliefs and integrity”. Mark continues:
“Also, to show my kids that it’s good to be brave and ‘have a crack’ in building something under my own name, off my own back, using the skills and experience I’ve learned over a committed real estate career so far”.
The partnership with UrbanX not only provided Mark with the chance to establish his distinctive business but also equipped him with the essential resources, tools, and guidance for achieving success. Mark’s synergy with UrbanX’s forward-thinking approach and mutual dedication to excellence made it a seamless and natural match.
Mark says, “Dan (Argent) seemed to really listen to my thoughts, fears, concerns…It often felt like he had more confidence in me than I had in myself to make such a move, and he really made me feel empowered to do it”.
And how has Mark’s experience been working with UrbanX so far? “It’s been a very streamlined process and all the things that need doing when starting a business have been made easy.
“I wouldn’t have known where to start if I was in this alone, and I would never have done it. The UrbanX support, processes, ideas, and suggestions that have come up along the way have all been great.”
Before embarking on his new journey, Mark shares his primary frustrations, stating, “My previous employer is a fantastic real estate company, but it had grown immensely during the 12 years I was there… it was just a very different ‘feel’…There was a huge time commitment to meetings (large and small) and what felt like unproductive hours in the week.”
Continuing his reflection, Mark adds, “In the end it started to pull me away from the most important thing- which is servicing my vendors, following up with their buyers, and just ensuring all parties are having their needs met”.
Eagar to embark on his new chapter, Mark says, “I just want to get going now! I’m really excited to share my brand with my local community and to able to approach every engagement and appointment being 100% myself. I want to show I’m not a ‘typical agent’; I’m a local Dad doing his best to help people through their personal transitions”.
What’s Mark’s advice to fellow agents? “Take some time for yourself, be brave, and take the plunge… or you may never realise you are missing out”.
From the peaks to the valleys of the Blue Mountains, Poole Property is ready to provide unmatched service and introduce an unparalleled perspective to the local real estate market.