News and advice

Coastal Noosa launches with UrbanX.

Combining 20 years’ experience into one powerhouse brand.

For Pat Johnson and Rick Daniel, real estate is in their DNA. They love that real estate has connected them with so many interesting people and love the challenge of helping people by providing solutions to all their real estate needs. In fact, they love it so much they’ve launched their own agency, Coastal Noosa, in partnership with UrbanX. 

With a combined experience of 20 years, Rick Daniel and Pat Johnson have joined forces to create a boutique agency where they are free to harness their “passion for property and the beautiful area they work and live in.” 

Building on their individual reputations as two of Noosa’s top agents and shared values, the time was right to break free and build their own brand.  

Pat explains, “We realised that both we both share common people and business goals. We want to show our community what we can do as an agency rather than be constrained by typical brand smoke and mirrors and propaganda.

“We have both been very successful in our core areas and decided to join forces to provide people with a high end yet authentic and rewarding real estate agency.” 

When asked about what makes them different, and the new Coastal Noosa brand, Pat and Rick explain that they will provide the community with a high-end yet authentic and rewarding experience

“We are authentic, ethical and ambitious real estate practitioners. We love real estate, and we love our Noosa region.  

“Our branding is elegant and is all about showcasing that coastal, relaxed Noosa lifestyle yet with the difference being us, as the elite agents of choice to provide that 5-star experience from start to finish.” 

As any agent knows, being a successful agent can be a demanding 24/7 role and Rick and Pat were struggling to manage their work life balance. Having time for family and activities outside of the job was a key reason for building a business and the right partner was critical. After a year of planning and researching and many positive reviews from other UrbanX partners, Rick and Pat knew they had found the perfect fit.   

“The support from UrbanX suits our agency and the support we provide our clients… and throughout the process their team has been engaged and proactive” Rick tells us, and continues, “They are ready to help with any questions or support we require.” 

So, what excites the pair about the future? “We are excited that in years to come, we will grow our team and brand that will enable us as owners, our families and our staff a rewarding and balanced lifestyle.” 

Finally, Pat and Rick’s advice to other agents thinking about starting their own business is simple. “Just do it.” 

UrbanX is proud to work alongside the Coastal Noosa team as they grow their brand and build a legacy in Noosa and the surrounds.   

Visit the Coastal Noosa websiteSee the article on The Real Estate ConversationSee the article on Elite Agent

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